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David Bennett

David Bennett

David has 30 years of international software industry leadership experience to and is predominantly focused in Life Sciences and Healthcare. He recently trekked to Everest Base Camp.

Recent posts by David Bennett

2 min read

Augmenting the MSL with AI in Life Sciences

By David Bennett on Jul 2, 2019 8:00:00 AM

By engaging with the right medical experts as early as possible in a drug’s lifecycle, pharmaceutical companies can gain enduring competitive edge. However, despite medical affairs departments continually undergoing profound change and growth, studies show 50% of new drug launches fail to meet company expectations. Could embracing AI in life sciences help to tackle this trend?

Topics: life sciences AI

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